The Avid Summer Travelers file is comprised of travelers who heavily vacation in the summer months, between Memorial Day and Labor Day. These travelers take advantage of summer vacations when the kids are off from school and often take multiple vacations during the warm summer months. The avid summer travelers often take annual week or longer vacations during the summer and also enjoy long weekend trips over the summer months including weekend getaways for the summertime holidays.
The Avid Summer Travelers enjoy a variety of summer vacations including beach getaways, cruises, road trips, visiting national parks and landmarks, exploring new cities, visiting amusement parks and more. They enjoy planning their trips and often visit multiple websites to research travel options, travel deals and travel planning. Many of these travelers are families but the files also include college students, couples and individuals who enjoy summer travel both domestically and internationally. They are a great audience to promote your summertime travel specials, including hotels, attractions, cruises, airfare, and more.
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