The American Senior Travelers file is comprised of senior citizens age 62+ who actively travel for a variety of reasons including retirement travel, visiting family and friends, active travel such as golf, eco-travel or spa vacations, cruise travel, multi-generational vacation with children and grandchildren, and extended retirement travel. These seniors are enjoying their retirement, many of whom have allocated savings specifically for travel purposes and are therefore ripe consumers ready to take advantage of travel deals.
Travel selects include local travel, domestic travel, international travel, family travel, adventure travel, golf travel, boating, casino travel, eco-travel, fishing, and other related travel categories.
Demographic selects include age, income, net worth, retirement status, ethnicity, education, homeowner and geography.
This file is ideal for travel products tailored to seniors as well as a wide variety of vacation offers including national cruises, international cruises, world cruises, resorts, all-inclusive packages, safaris and once in a lifetime adventures, travel agency promotions, family travel, destination promotions for city, state, and national divisions or tourism, and much more.
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