The American Tech Savvy Enthusiasts file is comprised of individuals and families across a broad range of demographics who are highly tech savvy and early adopters of the latest electronics and gadgets. These individuals embrace the latest developments and remain on the forefront of new and emerging technology including computers, smart phones, tablets, apps, gaming systems, portable devices, entertainment and social media tools, high tech auto gadgets, digital and electronic accessories, e-readers and all of the latest digitally and technologically enhanced devices available.
These savvy consumers work, live and play in a digital world and remain on the cutting edge of the newest entrants to the marketplace. These individuals invest in technology that will enhance their lifestyle in terms of work, efficiency, entertainment and communication.
Demographic selects include age, gender, household income, ethnicity, family & marital status, age and number of children.
Technology selects include electronics, household technology, high-tech professionals, high-tech college students, high-tech seniors, digital movies and music, high tech-household with children, smart phones, gaming, technology gift buyers and much more.
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