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Dual Income, No Kids Masterfile

Reach US households that have a Dual Income and No Kids (DINK's).
SEGMENTSPRICE
27,461,736   TOTAL UNIVERSE / BASE RATE $80.00/M
  Email $80.00/M
  Postal $80.00/M
  Multi Channel (Email & Postal) $120.00/M


DESCRIPTION

The Dual Income, No Kids Masterfile reaches households with a presence of two adults and no children in the home. These consumers have a high discretionary income and enjoy spending their time and money on dining, entertainment and travel.

These highly responsive online and mail order buyers are receptive to various third party offers. This file is 100% Opt-In and subscribers are savvy shoppers with a variety of interests. 

PROFILE
54% Female

46% Male

Average Age: 42

Average Income: $75K

 

Select individuals and households by geographic location including Zip, SCF, City, State, Region or Nationally. Demographic information is also available including Age, Gender, Household Income, and Lifestyle Interests.

 
ID NUMBER
NextMark 189884
Manager 706106
UNIVERSE
27,461,736
LIST TYPE
Consumer
 		 Email List Mailing List
SOURCE
Internet/On-Line, Opt-in e-mail
PERMISSION LEVEL
Confirmed Opt-in
LIST MAINTENANCE
Counts through 04/19/2024
Last update 04/19/2024
Next update 07/19/2024
SELECTS
Age No charge
City
Gender No charge
Homeowner No charge
Household Income No charge
Income No charge
Lifestyle Interest No charge
Mail Order Buyer No charge
Marital Status No charge
Monthly Hotline No charge
Online Buyer No charge
Region or Nationally
SCF No charge
State No charge
Zip Code No charge
GEOGRAPHY
USA
KEY CODING
Key Coding is available
Charges:
ADDRESSING
ADDITIONAL EMAIL CREATIVE 250.00/F
EMAIL PERSONALIZATION 10.00/M
EMAIL TESTING NO CHARGE
EMAIL TRACKING NO CHARGE
EMAIL TRANSMISSION NO CHARGE
IMAGE HOSTING NO CHARGE
POSTAL FILE DELIVERY 25.00/F
RUN CHARGE 10.00/M
SUPPRESSION FEE LESS THAN 250K NAMES 300.00/F
SUPPRESSION FEE MORE THAN 250K NAMES 500.00/F